Three Reasons Why TheBrain 15 Is a Big Deal
TheBrain's biggest challenge, ever since 1998 when they launched their mind-blowing mind-mapping app, has been adoption. People see it and get excited. It is amazing what you can do with it. Then they start to use it and don't find a rhythm. Or they forget it's there, and don't keep curating it.
Several friends have reinstalled TheBrain and given it "another go" multiple times over the years. Then I have other friends who, like me, are quite addicted. But we all seem to use the app differently. It's interesting.
Or maybe you've long been Brain-curious, but not game to make it part of your workflow just yet.
Whatever the reason, that daunting onboarding ramp just dropped to ground level.
The funny thing is, if you get marketing materials from TheBrain they'll tell you what I'm telling you here (and in this video), but you likely won't notice, because once a company has a design bible and a messaging rhythm, all those messages tend to blur. I'm posting this to say it's time to take a look.
A couple disclosures: I've long been a friend of the firm's, but have no financial interest in it. I'm also veeery aware that we humans have many different, sometimes quirky ways of representing and remembering things. TheBrain isn't for everyone, and one of my quests is to figure out how enthusiasts of different Tools for Thought might collaborate much more effectively.
My thanks to Harlan Hugh , whose stubbornness and genius have kept TheBrain alive all this time, and taken it a big step up of late.
If you want to try this new version of TheBrain out, head here: https://thebrain.com/products/thebrain/thebrain15
To explore my external Brain, head here: https://bra.in/5jrdwQ
For some background on my Brain, head here: https://www.jerrysbrain.com/
This article is cross-posted on LinkedIn here. It's also here in my Brain.